Global Digital Transformation Partner
ID
EN
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Digital Marketing
Agent
Jakarta
Job Detail
- Create, plan, and publish social media content with a strong focus on food-related video content.
- Research and stay updated on food trends, viral formats, and audience behavior.
- Analyze competitor content to identify opportunities, content gaps, and best practices.
- Optimize content based on TikTok algorithm, including hook, watch time, retention, and engagement signals.
- Apply search visibility principles (keywords, hashtags, captions, on-screen text) to improve discoverability.
- Collaborate with internal teams (creative, marketing, campaign) to align content with brand goals.
Skill Requirements
- Strong interest and understanding of food content, culinary trends, and lifestyle.
- Understanding of basic social media analytics (reach, engagement, retention.
- Experienced in content creation, especially short-form video (TikTok / IG Reels) despite not produces the content.
- Good understanding of TikTok algorithm and how content gains reach organically.
- Comfortable appearing on camera (if needed for content).
- Able to analyze competitors and translate insights into content ideas.
- Creative, proactive, and willing to experiment with new content formats.
- Plus Point: Experience managing brand or community social media accounts.
- Plus Point: Basic video editing skills (CapCut, VN, Premiere, or similar tools).
- Plus Point: Interest in food styling, cooking, or food storytelling.
Educational Level
- University(S1) Any Major.